Tuesday, April 6, 2010
Professional Automotive-Tata’s Nano to hit India’s streets
Snub-nosed vehicles will be priced starting around $2,000
MUMBAI, India - The world’s cheapest car will retail for just over $2,000 and can be yours — if you live in India - and are very lucky. Tata Motors said on Monday.
The Nano, a pint-sized vehicle designed to make car ownership accessible to millions of the world’s poor, finally goes on sale in India next month. Whether it will revolutionize the global auto industry — or turn around its manufacturer’s fortunes — has yet to be seen, and other automakers will be watching closely to see how consumers respond to the car. So will environmentalists (of course, sigh, the environmentalists).
The Nano, a pint-sized vehicle designed to make car ownership accessible to millions of the world’s poor, finally goes on sale in India next month. Whether it will revolutionize the global auto industry — or turn around its manufacturer’s fortunes — has yet to be seen, and other automakers will be watching closely to see how consumers respond to the car. So will environmentalists (of course, sigh, the environmentalists).
Tata Motors unveiled the Nano Europa, a slightly more robust version of the Indian model, at the Geneva Motor Show this month, with a planned launch of 2011.
The company is now designing a version of the Nano that meets U.S. safety and emissions standards and should be ready for launch in about three years, Tata said.
The Nano, with a starting retail price of 112,735 rupees ($2,233) is a stripped-down car for stripped-down times: It is 10.2 feet (3.1 meters) long, has one windshield wiper, and a 623cc rear engine.
The four-seater can travel up to 65 miles an hour (105 kilometers an hour) and gets 55.5 miles to the gallon (23.6 kilometers per liter). The Nano does not have air bags or antilock brakes — neither of which is required in India — and if you want air conditioning or power windows, you’ll have to pay extra.
Tata said the car emits less carbon dioxide than most motorbikes.
Priced like a gadget or a piece of jewelry, the Nano will be sold not just at Tata car dealerships across India, but also online and at electronics and clothing shops owned by the Tata group of companies.
The Nano, with a starting retail price of 112,735 rupees ($2,233) is a stripped-down car for stripped-down times: It is 10.2 feet (3.1 meters) long, has one windshield wiper, and a 623cc rear engine.
The four-seater can travel up to 65 miles an hour (105 kilometers an hour) and gets 55.5 miles to the gallon (23.6 kilometers per liter). The Nano does not have air bags or antilock brakes — neither of which is required in India — and if you want air conditioning or power windows, you’ll have to pay extra.
Tata said the car emits less carbon dioxide than most motorbikes.
Priced like a gadget or a piece of jewelry, the Nano will be sold not just at Tata car dealerships across India, but also online and at electronics and clothing shops owned by the Tata group of companies.
The "bra" is the first of an extensive line of accessories
